In 2025, digital marketing will involve more than just publishing content and running advertisements. Marketers must work smarter, not harder, as artificial intelligence (AI) transforms search engines, content production, and customer engagement. You are
Google is always changing, and in 2025, the AI Overview—a noticeable, AI-generated synopsis that shows up at the top of some search results—will be one of its most talked-about features. Being included in these
Google’s algorithm changes have usually been accompanied by changes in search engine optimization (SEO). The journey has been revolutionary, from semantic search to keyword stuffing. However, we are seeing a paradigm change that goes